Lucie is the President & CEO of Interactive Ontario, the trade association representing the video game and immersive (XR) sector in Ontario, Canada.
Her passion for the techno-creative video game and interactive digital media industry started over 25 years ago, when she worked on groundbreaking multimedia projects at Bell. Later on, she led innovative and award-winning teams producing games and interactive content in various strategic roles. Her executive positions include GM French Market at MediaLinx Sympatico, Executive Director New Media at Radio-Canada, VP & GM Interactive at Corus Entertainment, COO & GM at supersonic MINDS, and Founder & Principal at Lalumiere Media.
Lucie is a staunch advocate for the video game, immersive (XR) and interactive digital media sector. She is dedicated to helping the industry grow and compete on the global stage, and to creating leading-edge techno-creative careers in Ontario and Canada. Lucie serves on the board of directors of the Canadian Interactive Alliance / L’Alliance Interactive Canadienne (CIAIC) and is a member of several advisory committees, including the Screen Industries Research and Training Centre (SIRT) advisory board.
Lucie is the winner of the inaugural WIFT-T Digital Trailblazer Crystal Award (2015). She has a B.Sc. in Management Information Systems from Université de Sherbrooke, an MBA from McGill University completed at New York University (Interactive Telecommunications Program), and an Award of Achievement in Digital Analytics from the University of British Columbia and the Digital Analytics Association.