AR Conversion Models for Retail & Entertainment

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Sunday, June 17th, 2018
4:30pm-4:50pm
CR2D2-18 (Room 201)
CONFERENCE OR MULTIPASS REQUIRED FOR ADMISSION


AR Conversion Models for Retail & Entertainment

An inside look at how marketers, brands and storytellers are using AR to connect with audiences and move them from interest to conversion.

Heather Phenix
Heather Phenix – Executive Producer | Jam3

As Executive Producer, Creative Technology at Jam3, Heather is focused on the production and marketing strategy of R&D, Experiments and video content. She has 9 years of interactive and content production experience, delivering AR, VR and a variety of experiential projects from inception to completion for brands and partners like Facebook, Ford, the CMF and NBC.

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